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Woman Owned Hair Brands To Support On International Women's Day And Beyond

Woman Owned Hair Brands To Support On International Women's Day And Beyond

March doesn't just mark the official start of spring, its 8th day also marks International Women's Day. This year's theme is all about challenging the status quo with one of the focuses based on celebrating women's achievements. We've decided to do this by sharing some of our favourite woman owned hair and wig brands whose products are revolutionising the wig and hair industry. Keep reading for what we think are some of the best woman owned hair brands around.

The Renatural 

This British beauty brand was founded by young entrepreneur Aasiyah Abdulsalam in 2019. In less than 2 years since its launch, The Renatural has made waves around the world by revolutionising the way people wear wigs thanks to the Wig Fix–a silicone hair gripper loved by celebrities and their stylists for helping keep their wigs secure and edges protected.

The Renatural is all about makings wigs easy, fun and comfortable to wear with the help of their products. 

 

 

Baby Tress 

From the people behind the boutique communications agency Mama Tress, comes Baby Tress, home of their Edge Styler. Designed to replace the use of toothbrushes for slicking down edges, Baby Tresse's Edge Styler is cleverly designed to feature a comb on one side of the head, natural boar bristles on the other and a tapered end for finishing touches. 

Woman Owned Hair Brands

Image | Baby Tress

Not only is the Edge Styler gentler on your edges (these are already fragile as it is and toothbrushes can sometimes lead to breakage), it's wide range of colours will also brighten up your beauty routine.  

 Slip 

First known for their silk pillowcases and then further popularised by their cute scrunchies, Slip was founded by Fiona Short after seeing the benefits sleeping on a silk pillowcase had on her hair and skin.

Since the brand's launch in 2004, Slip's luxury products have become essentials in beauty routines all around the globe. 

 

Carra 

If you feel like you're always struggling to create a consistent haircare routine for your hair, Carra is the app for you.

Created by Winnie Awa, who also founded Antidote Street (an online retailer for products designed for afro and textured hair) Carra is designed to provide guidance and product recommendations for a healthy hair routine all tailored to your unique hair texture.

In an ever digitised world, digitising your haircare will help you create a comfortable, sustainable routine and help you keep track of changes to your hair so you can keep it at its healthiest. 

 

What's your favourite woman owned wig or hair brand? Let us know in the comments!

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Find Your Cap Size
Setup
01 Circumference
02 Front to Nape
03 Ear to Ear
Your Size
Setup

Before you start

What you need

Get this right
from the start

Most fit problems trace back to how the measurement was taken, not the number itself.

A soft fabric measuring tape — metal tapes give inaccurate readings.
With or without wig cap? If you plan to wear one, measure with it on.
Snug, not tight. The tape should sit firmly but not indent your skin.
A mirror or a friend. A second set of hands improves accuracy.
Circumference

Step 01 · Primary measurement

The anchor

Circumference

Place the tape around your head at the hairline — approximately ¼ inch above your eyebrows and ears. Bring it around the back at the base of your skull. Keep the tape parallel to the floor the entire way around.

Why it mattersThis is the primary anchor. When you're between sizes, circumference is always the tiebreaker.
Common mistakeTipping the tape up at the back. Keep it level all the way around.
Enter your circumference
inches

This number takes precedence

Front to Nape

Step 02 · Secondary measurement

Nape comfort

Front to Nape

Start at your natural hairline at the center of your forehead. Run the tape back over the crown to the nape of your neck where your hairline ends. Let the tape follow the curve of your head.

Why it mattersDetermines nape comfort over a full day. If slightly short, you'll feel it by afternoon.
Common mistakeStarting from the scalp instead of the hairline. Always begin at the hairline.
Enter your front to nape
inches

Affects nape comfort over long wear

Ear to Ear

Step 03 · Secondary measurement

Front stability

Ear to Ear

Begin at the top of one ear where it starts to curve. Bring the tape up and over the crown to the same point on the opposite ear. The tape runs across the top of your head, not around it.

Why it mattersControls whether the front stays in place. If too small, the wig will gradually ride back over the course of the day.
Common mistakeStarting at the earlobe instead of the top curve. This adds length unnecessarily.
Enter your ear to ear
inches

Determines front stability and placement

Your recommended cap

Retake measurements

Understanding your size

Your cap has a range

The adjustable back strap gives you roughly half an inch of flexibility in each direction.
If you're between sizes, sizing up always works — a slightly larger cap adjusted with the strap fits better than a slightly small one.
A full day of wear tells you more than 10 minutes. Nape comfort reveals itself over hours.

On comfort and security

A well-fitting wig should feel comfortable — not tight, not grippy.

"Comfortable is correct.
Tight is not security."

The Renatural
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